Publicity - A Smart Tool

Publicity is an important marketing tool that should be used by all business at any level. This Blog is dedicated to the examples of Press Releases produced by Juggernaut Marketing Communications, Their Clients, Workshop Graduates and Friends. Please take a look around and get some ideas from the press releases and articles below. Whenever possible, this site will also feature follow up results, tips and ideas for creating your own press release.
Have Fun!

Monday, January 1, 2007

What is a Juggernaut?

Juggernaut: A force, an idea, or a system of beliefs that overcomes opposition — especially if it does so ruthlessly — is called a “juggernaut.”


Juggernaut. Dictionary.com. The American Heritage® New Dictionary of Cultural Literacy, Third Edition. Houghton Mifflin Company, 2005. http://dictionary.reference.com/browse/Juggernaut (accessed: January 12, 2007).
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